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Unbiased company alliance Fortified to launch in Southeast



A brand new agent-owned “alliance” intends to unite impartial insurance coverage companies throughout the Southeast.

Fortified is about to launch in January, with 54 impartial companies throughout Alabama, Kentucky, Mississippi, North Carolina, South Carolina, and Tennessee on board. Collectively, they signify over 225,000 purchasers and place over $2.6 billion in premium.

Joe Craven, Fortified CEO, was appointed to guide the group earlier this month. Craven has beforehand labored with Vacationers and was principally not too long ago at Grange Insurance coverage, in response to a Fortified press launch.

Craven has beforehand labored carefully with impartial companies, Fortified mentioned, and it was his “familiarity with impartial companies and their struggles” that boosted his appointment.

“Unbiased companies are the muse of our trade. They’re small companies that work onerous to offer the most effective protection attainable for his or her purchasers, however sadly being a ‘small’ enterprise could make it tougher to develop partnerships with carriers,” Craven mentioned.

Unbiased brokers proceed to position the vast majority of property and casualty enterprise, Fortified mentioned, with share development throughout nearly all traces of protection over the previous 5 years.

“Unbiased companies exist to serve their purchasers,” mentioned Lou Moran, III, proprietor of Inter-Company Insurance coverage Providers and Fortified founding associate.

“We construct belief by guaranteeing they’ve the protection they want. Which in flip means they arrive again once they want extra, and they’re constantly recommending us to these looking for protection.”   

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